描述
Lightweight A/B testing for WordPress without external analytics services. Test headlines and content variations directly on your site, track conversions, and compare results with a simple workflow inspired by Google Optimize.
Why use Spss12 A/B Lite Testing?
- Privacy-Friendly — Experiment data stays on your own server instead of being sent to a third-party SaaS platform.
- No External SaaS Requests — Runs directly inside WordPress without relying on third-party A/B testing platforms.
- Developer-Friendly & Extensible — Includes a robust native REST API
- Lightweight and WordPress-native — Designed specifically for WordPress. Works seamlessly with standard themes and plugins out of the box.
Features
- Experiments — Create and manage A/B tests with traffic distribution and goals.
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Two experiment types
- Content — Insert the shortcode
[ab_lite placement="your-placement-key"]where you want tested content. For a running experiment that matches that placement, the plugin picks a variant, records a view (when applicable), and outputs that variant’s body. - Headline — On singular posts or pages (and similar), if a running headline experiment is tied to that post and type, the visible title is replaced with the assigned variant’s label for that session.
- Content — Insert the shortcode
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Assignment — Each visitor gets a stable session identifier.
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Targeting — Target experiments by post type, URL, device, or user state.
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Goals and events — Goal types include views, clicks, conversions, and orders.
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Statistics — Track views, clicks, conversions, and experiment performance.
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Admin — An A/B Experiments screen in the WordPress admin is used to manage tests and view stats.
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REST API — Manage experiments programmatically through the WordPress REST API.
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Extensible — Includes WordPress hooks and filters for developers.
Quick Start
Create a new content experiment in A/B Experiments with cta “homepage-hero”.
Add two variants.
Insert the shortcode into your content:
[ab_lite placement=”homepage-hero”]
Start the experiment and track results from the admin dashboard.
Roadmap
- WooCommerce conversion goals
- Advanced targeting
- Improved reporting
- Additional experiment types
安裝
- Install and activate the plugin.
- Open A/B Experiments in the WordPress admin.
- Create your first experiment and variants.
- Insert the shortcode into your content.
- Start the experiment and track results.
常見問題
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Where are experiments stored?
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Experiments, variants, assignments, events, and aggregated stats live in custom tables created on activation (prefix
ab_lite_under your WordPress table prefix). -
Do I need a separate analytics service?
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The plugin records assignments and events in your database. You can still use external analytics; the front-end script is intended to work with the plugin’s AJAX endpoints for event delivery.
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Does the plugin send data to external services?
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No. Experiment assignments and tracking data stay inside your WordPress installation. So you can manage or remove stored experiment data directly from your db.
評價
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